
What to Know When Choosing a Remote-First Agency
By: Anwar Abdou
Published on: 15-04-2025
In a world where "remote" has become the new normal, working with a remote-first agency might seem like a convenient choice, but it’s so much more than that.
Choosing a truly remote-first agency means gaining a team designed for agility, focus, and global reach from day one.
At Olives & Heather, being remote-first is not just how we work; it’s why we exist. From our roots in Palestine, we've built a creative agency that functions across borders, connects with clients worldwide, and creates meaningful marketing strategies rooted in purpose, not just performance. So, what should you really look for when choosing a remote-first agency? And how do you know it’s the right fit for your brand?
Let us walk you through what truly matters, based on how we do things at Olives & Heather.
Building Bridges Across Borders, Connecting Creativity to Purpose
More Than Just a Team — A Shared Mission
1. Remote-First Is Our Foundation—Not an Afterthought
Many agencies became remote out of necessity. We chose it intentionally. From day one, Olives & Heather was built as a distributed team, working across Palestine, Europe, and beyond. This means our systems, workflows, and creative process are optimized for remote collaboration, not patched together when remote work became necessary.
The benefits? Efficiency, flexibility, and access to global talent. Without the traditional overhead of physical offices, we keep costs lower while delivering high-quality work. Clients get direct access to a highly skilled, responsive team from across the world without the complications of time zone barriers or the delays common in traditional agency setups.
2. You’re Not Just Hiring a Team —You’re Joining a Mission
Our remote-first structure allows us to bring Palestinian talent to the global stage. We don’t just build campaigns, we build careers. Olives & Heather exists to create digital job opportunities for youth and women in Palestine while delivering world-class branding, strategy, and content to mission-driven clients around the globe.
We’ve worked with organizations like Gaza Sky Geeks, Pita, Ibtikar Fund, and Sumud Podcast, as well as growing ethical brands, NGOs, and startups across the U.S., Europe, and MENA. And our commitment is consistent: pairing creativity with impact.
For clients, this means your brand story gets shaped by fresh, underrepresented perspectives that are deeply rooted in resilience, creativity, and lived experience.
3. Genuine Collaboration, Built on Trust
At Olives & Heather, collaboration goes beyond just hitting deadlines. We believe in building strong, trust-based relationships with our clients, which is why we prioritize open and transparent communication throughout every project. Working across time zones can be challenging, but we’re committed to making it work through clear, frequent check-ins, ongoing feedback loops, and an approach that is centered around understanding your needs, values, and vision. We don’t see ourselves as just an agency; we see ourselves as an extension of your team, working together to bring your ideas to life.
This kind of honest collaboration doesn’t just make the process smoother; it results in work that’s sharper, more relevant, and true to your voice.
4. Cultural Insight, Grounded in Local Context
Our work isn’t just globally informed; it’s locally rooted. With our team based in Palestine and other parts of the world, we bring unique cultural perspectives to every project.
So this allows us to create marketing strategies that are not only globally relevant but also culturally authentic and sensitive to local nuances. Whether it’s crafting messages for an international audience or addressing regional challenges, our team's diverse backgrounds allow us to create strategies that resonate deeply with different communities.
When your messaging is shaped by culturally fluent creatives, it resonates deeper, lands stronger, and earns trust faster—wherever your audience is.
We believe in creating campaigns that reflect real-world contexts and respect the cultural dynamics of your target market.
Final Thoughts:
A Partnership Built on Trust, Vision, and Impact
At Olives & Heather, we’re not just another agency, you’re gaining a partner deeply invested in your brand’s success. We’re driven by our core values: sharp, straightforward, and sincere. Our no-nonsense, transparent approach ensures that every marketing solution is crafted with precision, tailored to meet your specific needs and aligned with your goals.
We believe in the power of collaboration. As a remote-first agency with a mission to empower Palestinian talent, we bring together the brightest minds to deliver world-class marketing solutions. From brand-centric funnel optimization to social impact marketing, we focus on creating strategies that drive real results.
You’re gaining a purpose-driven partner who can move fast, think globally, and deliver meaningfully, without borders or bureaucracy.
Our commitment goes beyond project delivery. We’re here for the long haul, working with you every step of the way, ensuring that your success is our success. Together, we’ll create powerful marketing solutions that make a profound impact, both for your brand and for the global community.
If you're looking for a team that’s passionate, strategic, and aligned with your values, Olives & Heather is here to help you take the next step.
Transforming ideas into global impact with Palestinian talent
Work With Us
We don’t just take on projects. We build partnerships.
If you’re ready for a collaboration that’s grounded in trust and creativity, let’s talk.